Our Team
Our Team
Nic Minter
Founder/Director
Nic is the Founder / Director and brains behind everything at Soqual Studio and Soqual Creative Agency.
With a keen eye for innovation and a passion for creativity, Nic established Soqual Studio as a versatile photography space for local creators and businesses. Her goal was to provide a dynamic environment where engaging content could be brought to life, helping businesses and creators thrive.
Over the past eight years, Nic has built an impressive career in social media and digital marketing, working with many well-established businesses in the Newcastle and Hunter Valley area. Her extensive experience has enabled her to help these businesses enhance their online presence and achieve remarkable growth.
Nic's enthusiasm for creating high-quality, engaging content is evident in every project she undertakes, helping businesses thrive in the digital landscape.
Soqual Creative Agency
The Team
The Soqual Studio is proudly run by the talented team behind Soqual Creative Agency. Our journey began as a passionate creative marketing agency, and we've now expanded to include this versatile studio as part of our offering to local businesses, photographers, videographers, content creators, influencers, and brands in the Newcastle region.
Our team is comprised of savvy, creative women who share a dedication to delivering quality services, standout marketing, and next-level creative strategy. Each member brings a unique background and a diverse set of skills, making us a powerhouse collective. Over the years, we have assisted countless businesses in their journey towards achieving real, measurable results.
Together, we're excited to provide a dynamic and inspiring space where your creative visions can come to life.
Want to explore our work portfolio? Visit our website and view our case studies!
Big news at Soqual! ✨ Meet Lauren, our Account Director.
With over 20 years of marketing expertise, Lauren thrives on helping businesses—from start-ups to major corporates—build memorable brands, connect with their audiences, and unlock growth opportunities.
But there's more to Lauren than her marketing skills! She’s also a life coach, marriage celebrant, and a proud crazy dog mum 🐾
Join us in giving Lauren a warm welcome to the Soqual team!
We’re excited to announce the Lifestyle Finance Group brand-new website, designed by our Soqual team.
A well-designed website is key to making a strong first impression and reflecting your brand’s identity.
Check out our latest web design project at lifestylefinancegroup.com.au and see how we’ve brought their vision to life.
Ready to elevate your online presence? Let’s build your dream website!
We had an absolute blast working with @merewethersurfhouse again! With their new menu launch, it was time to refresh their visuals.
Keep an eye out for these new shots and get ready to plan your next date night at the Surfhouse ✨
Does your content need updating? Get in touch today and let’s work together!
Happy Birthday to our Sara 🥂
Today, we celebrate the creative genius behind our designs, fun campaigns and the friendly face our clients adore.
Thank you for the laughs, kindness, and positivity you bring to Soqual every day. We couldn’t imagine life without you! 🤍
Is social media scheduling really that important? Absolutely!
Consistent posting is key to staying top-of-mind with your audience, and having a solid plan helps you stay ahead.
At Soqual, we take care of everything—from content creation and copywriting to planning, designing, and scheduling. Let us build a strategy that keeps your brand visible and consistent, so you can focus on what matters most.
Meet Keely, one of the newest additions to the Soqual Team! 💫
A soon-to-be graduate from the University of Newcastle, Keely first joined us as an intern, where she dove into content creation, social media strategy, website design, and all things marketing. Now, she’s taking on her new role, supporting our account managers and ensuring all of our clients shine.
We’re excited to have her onboard as a Junior Account Manager and can’t wait for you to get to know her too.
From creative strategy to design, we loved bringing this project to life. Check out our case study on our work with Hunter Valley Gardens Shopping Village ✨
Head to the link in our bio to explore more of our work and book your free discovery call today!
Behind the scenes with @nextlegalandconveyancing during their recent professional photoshoot at @soqual.studio! Alicia is as sharp in front of the camera as she is in the office.
Whether it’s for your website, social media, or marketing materials, a professional shoot will elevate your brand to the next level.
Is it time to take your business to the next level?
We recently teamed up with Newcastle Home Repairs to build a unique and user-friendly website that showcases their services and entices clients to reach out. For growing businesses, having a well-designed website is essential—it helps you connect with your audience, stand out from the competition, and reflect the quality of your services.
Ready to give your brand a fresh start? Let’s get started!
Elevate your brand by showing your projects in motion and make a lasting impression. For our client, @modernedgelandscapes, we help capture the essence of their stunning outdoor designs through professional videography.
It’s more than just visuals—it’s an experience. Contact us today to feel the impact of it for yourself!
We’re excited to share a powerful testimonial video for one of @mmelectrics.au valued clients! ⭐
Hearing real customers share their positive experiences builds trust, credibility, and emotional connection with potential clients. It’s a compelling way to showcase your business’s impact and reliability.
The Power of Professional Photography!
Showcasing your team through professional photography isn’t just about capturing smiles; it’s about building trust and connection with your audience.
At Soqual, we believe a team photo shoot highlights the people behind the brand, making your business more relatable and authentic.
Case in point – the most recent @sculpthairandbody photoshoot!
We’ve been busy capturing stunning content for @hunter_cosmetic and here’s why it’s so effective: Organic iPhone reels are authentic, engaging, and cost-effective.
It’s all about showcasing real moments and genuine experiences, making your brand more approachable and trustworthy.
Want to see how organic content can elevate your brand? Get in touch! ✨
Not sure how to allocate your marketing budget?
We create customised marketing strategies that maximise your ROI.
Whether it's digital marketing, website development, or design projects, we collaborate with you to uncover your business goals and develop a clear roadmap to success.
Ready to take your business to the next level? Click on the link in bio to book a discovery call with us today to get started!
Happy 30th Birthday Abbie! 🥂✨
Wishing you the most fabulous day filled with all the joy and laughter you bring to everyone around you. You inspire us all and we're so lucky to have you as part of the Soqual team. Cheers to three amazing decades and to all the exciting adventures ahead! 🤍🤍🤍🤍
Recent website design for New Wave Electrical ✨
Do you need help with your online presence? A functioning website is a great place to start.
A smooth, fast, and user-friendly site boosts credibility, improves SEO rankings, and ensures 24/7 accessibility for your business.
Get in touch with us today to see how we can help you.
We love supporting our clients and are thrilled to see, @winairandelectrical play a key role in the @newnorthstars WIN this weekend, leading them into the semi-finals! We’re grateful to be part of this journey. Congratulations to all! 👏🏼👏🏼👏🏼
So honoured to be a sponsor of the @barawardsnewcastle hosted by @hunterhunterau! ✨
We had an amazing night supporting our local hospitality community. A huge shoutout to @bartholomews_newcastle for organising such a fantastic event for over 200 people.
Congratulations to all the finalists and especially to one of our favourite restaurants, @theflotilla, for winning the Best Restaurant Cocktail Menu!
📸@shanrosephotography
📸@writingwithlightstudio
Beanie for Brain Cancer Meta Campaign ⭐
We just wrapped up a successful Meta campaign for the Mark Hughes Foundation promoting their ‘Beanie for Brain Cancer’ initiative through 6x Meta Ad campaigns.
The campaign achieved outstanding results, reaching over 1.05 million people, and achieved a ROAS of 13.92, plus a 40% increase in sales compared to our 2023 campaign.
This campaign is especially meaningful to us, as Nic sadly lost her uncle to brain cancer earlier this year. We are truly grateful to partner with such a great cause.
@markhughesfoundation
We’re excited to share our recent project for @powerhousepropertymanagement!
We developed a brand new website integrating their leasing platform, streamlining the rental process for both tenants and landlords. We also designed their essential brand assets, including business cards, DL flyers, corporate booklets, signboards, and social media templates.
When you get your branding and marketing right from the start like Powerhouse Property Management, you’re set up for success.
Ready to kick start your marketing? Click on the link in bio to get in touch with us today!
What makes a brand unforgettable? Sharing your unique story and creating emotional connections. Want to know a great way to do this? VIDEO!
Our latest branding video with @damonsellisrealestate achieves just that. Get in touch with us and see how powerful storytelling can transform your brand.
Soqual Proudly Sponsoring Bar Awards Newcastle! 🥂
Presented by HUNTERhunter, Newcastle’s first-ever Bar Awards are coming this August! Soqual is excited to support the local hospitality industry by sponsoring the award for Best Restaurant Cocktail Menu, celebrating the restaurants that have mastered the art of the cocktail menu.
Head to @barawardsnewcastle for more information.
📸 HUNTERhunter
Why Work with Soqual?
We are a creative marketing agency passionate about your business’s growth. If elevating your brand and creating marketing solutions that convert are up your alley, then we’re ready to start work as your outsourced marketing team.
✨Digital Marketing
✨Content Creation
✨Logo and Branding
✨Website Design
✨Google Ads
Let us handle your marketing for you, so you can focus on what you do best. Click on the link in bio to book a discovery call today to discuss your goals.
Here are our top marketing picks for June!
🌟 Launching Soqual Studio @soqual.studio
🌟 Professional Shoot for @merewethersurfhouse
🌟 Corporate Brochure Design for @bishopandhart
🌟 Logo and Brand Development for @love.newy
June was a standout month for our team marked by exciting milestones and projects. Thinking about marketing for your business? Now is the time to get in touch!
Click on the link in bio to book your discovery call.
End Of Financial Year Reflections 🥂
From onboarding our first international client to expanding our Soqual team, this financial year has been our biggest yet! We have some big plans on the horizon. We are expanding this year and will be officially opening @soqual.studio ~
Thank you to our clients, partners, and team for making this year a success. We can’t wait to bring you along for another incredible year. 🤍
We had an exciting month of shoots in June - from professional photography and videography to reels and iPhone content - we did it all! A huge thank you to our amazing clients for trusting us to capture their vision.
Ready to create professional content for your business that makes an impact? Click on the link in bio to book a discovery call with us.
Introducing our Google Ads & SEO Specialist - Madeleine ✨
With 15 years of experience in web development, Mads seamlessly combines creativity with data-driven strategies. Her expertise lies in optimising organic and paid search performance for businesses through SEO and Google Ads, delivering tangible results.
Mads is a self-proclaimed data nerd and is guaranteed to deliver results beyond your expectations.
Please join us in welcoming Mads to the Soqual Team! @madeleineborgersen
Recent website design for @stone.civilearthworks ✨
Your website’s performance is crucial to your business's success. From search engine visibility to conversion optimisation, every detail matters.
We design websites that captivate your audience and convert leads. Ready to elevate your online presence? Contact us today to learn how we can help your business thrive!
Professional videography makes an impact – capturing and retaining attention, building trust, and setting you apart from your competition.
Our recent shoot with @bishopandhart highlights their outstanding craftsmanship and enables us to implement strategic digital campaigns to boost their online presence and attract new leads.
It's time to elevate your brand and showcase your results in the best light. Let's chat!
Coming Soon ~ Carrington.
Coming Soon ~ Carrington.
We had so much fun collaborating with @tullipanhomes on their latest graphic design project!
Need help bringing your brand and vision to life? Get in touch with us today to create designs that stand out!
soqual.com.au/contact/
Our new website is now LIVE! ✨🍾
We have been working to create a new and improved Soqual website for you, and we are so excited to announce its launch. With a fresh look and feel, UX-focused, with new case studies and work examples, we hope you love it as much as we do.
Head to soqual.com.au to have a look!
Our new website is now LIVE! ✨🍾
We have been working to create a new and improved Soqual website for you, and we are so excited to announce its launch. With a fresh look and feel, UX-focused, with new case studies and work examples, we hope you love it as much as we do.
Head to soqual.com.au to have a look!
Our new website is now LIVE! ✨🍾
We have been working to create a new and improved Soqual website for you, and we are so excited to announce its launch. With a fresh look and feel, UX-focused, with new case studies and work examples, we hope you love it as much as we do.
Head to soqual.com.au to have a look!
Our Campaign Favourites from May ✨
In May, we had the privilege of partnering with the Mark Hughes Foundation to launch 6x Meta Ads campaigns promoting their ‘Beanie for Brain Cancer’ initiative. This campaign is especially meaningful to us, with Nic sadly losing her uncle to brain cancer earlier in the month.
Abbie and Sara traveled to Queensland for a photography and reel shoot for Harrigan’s Calypso Bay. Despite unusually grey weather, they captured some fantastic content for Harrigan’s social media.
Renae ran two highly successful ticket sale Meta campaigns for Hunter Drama’s two latest shows. Both shows sold out on opening night, prompting the addition of more tickets to meet the demand.
And Sara designed a stylish brand guideline and stationery assets for Philip Watson Solicitors.
May brought its highs and lows, but we are incredibly proud of the amazing work our team has achieved. Get in touch today to discuss your next marketing move!
For over 9 years, Soqual has been empowering businesses across the Hunter Region to thrive and surpass their marketing goals.
Ready to elevate your strategy? Get in touch with our team today.
Need help building awareness and generating hype around an event, product launch, or new service offering? Here are our tips!
⭐Set Clear Objectives & Develop a Unique Value Proposition (UVP): Define your goals and what makes your offering stand out. Make sure your audience knows exactly what they'll gain.
⭐Create Compelling Content: Tailor your content to what your audience loves. Whether it's videos, blogs, or graphics, make sure it speaks directly to them.
⭐Build Anticipation: Get people talking with teasers and sneak peeks leading up to the launch. Leave them eager to find out more!
⭐Leverage Social Media: Spread the word efficiently and engage with your followers, share updates, and create buzz around your event or launch.
⭐Utilise Your Website: Keep your website updated with all the latest information and use dedicated landing pages to capture interest and drive leads.
⭐Hold a Launch Event: This is a great way to engage with your audience directly and get them excited about what's to come.
If you would like more information or help with your next big launch, get in touch!
Client Spotlight ⭐
We just wrapped up a successful Meta campaign for our client Terrace Boating! The goal was to promote the launch of their new stocked brands, Yamarin and Minn Kota, achieved through our knowledge of their audience and what resonates with them.
Through targeted Meta ad and captivating graphics, we've achieved an impressive 105 leads for the launch event!
Don't let your efforts go to waste - get in touch with us to create a strategy that works.
She’s inspiring, she’s hard working and she’s got a laugh that will light up any room…
HAPPY BIRTHDAY NIC 🍾🥂
Sending all our love to our incredible founder and director, Nic, as she celebrates her birthday today. We think we can all agree that life would be a little dull without her!
Let’s make her day extra special by filling the comments with some birthday love 🤍
Thinking About Outsourcing Your Marketing?
Many businesses share a common challenge: wanting to be consistent with marketing but running short on time. That's where we come in.
As your dedicated marketing team, we are on call to support you every step of the way.
Get in touch today to see how we can make a difference for your business!
Crafting a unique brand identity isn't just about colours and logos - it's about distilling your brand story into something unforgettable. Your brand is your promise to the community, and a strong identity sets you apart, resonates with your audience, and builds trust.
Let's dive deep into your story and create a truly desirable brand.
Client Spotlight @suncoastbathrooms
Our client Suncoast Bathroom Renovations & Building has their marketing dialed in! Their winning formula?
✅ User-friendly and converting website
✅ Professional content that keeps their audiences engaged
✅ Ads strategy perfectly aligned with business goals
✅ Refreshed branding that ties it all together
Want to undercover your own marketing formula to grow your business and generate consistent leads? Let’s chat.
We're thrilled to have been able to make a difference for @sculpthairandbody! ✨
Your business is unique, and so are your goals. We collaborate closely with you to uncover and achieve your full potential. Click on the link in bio to book your discovery call today.
🌟Join Our Co-Working Space in Tighes Hill! 🌟
We've got exciting news—our vibrant co-working space in Tighes Hill is opening its doors to 2 new individuals!
What's in it for you?
✨A dedicated desk to spark your creativity and productivity
✨High-speed internet to keep you connected and productive
✨Access to boardroom and printing facilities
✨A fun and inspiring environment where work feels like play
All this for just $125 per week, per desk. Whether you're a freelancer, a dynamic duo, or you’re just looking for a change of scenery, we've got the space you need to thrive.
Ready to level up your workspace? Send us a DM or email nic@soqual.com.au to enquire!
Here are our top marketing picks for April! 🌟
April was an incredible month for our team, we achieved some excellent results for our clients and secured some exciting projects to add to our lineup for 2024.
Ready to join the action and elevate your business? Let’s talk about your marketing strategy!
Meet the Soqual family! 👋
Offering a powerful combination of creativity, dedication, and humour, Renae brings an unmatched energy to our team and we love her for it! Delivering impactful marketing campaigns to suit her individual clients’ needs, Renae will always go above and beyond to ensure client success.
Hot Seat 🔥
What are 3 things businesses can do today to kick-start their marketing?
1. Give your Google My Business a glow-up! Make sure your hours, contact info, and customer reviews are on point. The easier you make it for customers to find you, the better!
2. Take a scroll through your website like you're a first-time visitor (both desktop and mobile). Does it stand out to others? Can you easily find the services you need? If not, it might be time to update your website.
3. Nail down your unique selling point so customers know why they need to choose you!
What do you think is the hottest marketing trend right now? And what’s one that we should be phasing out?
The hottest marketing trend right now? Personalised content! I love creating engaging reels that feature tailored, user-focused experiences. Brands using performance data to customise messages for their target audience, while also crafting engaging reels to visually showcase this, are on the right track.
It's time to say goodbye to mass generic campaigns. These blanket messages just don't cut it anymore. Instead, focus on personalised, targeted content that speaks directly to your audience's interests and needs.
Client Spotlight @sunrisefitnessnewcastle
🌟 Strategy 🌟 Google Ads 🌟 Facebook Ads 🌟 Organic Posts
We work with Sunrise Fitness to drive sign-ups and elevate their digital brand presence. With a comprehensive marketing strategy including targeted Google and Facebook ads, along with an engaging organic posting schedule, we help Sunrise Fitness stand out as a top choice in the market.
Ready to shine a spotlight on your business? Let's chat.
Whether it's reaching new audiences, boosting your engagement online, or driving conversions, we work with you to craft a marketing strategy that sets you apart from your competition and drives maximum impact.
Tailored and personalised strategies are the key to your success - don't settle for less! Get in touch with us today to learn more about our services.
Client Spotlight @beachsideholidayparks
Looking to build your database with high-quality contacts? Our team can help you!
Take a look at our successful digital email sign-up campaign for our client Beachside Holidays Parks We tailored our approach to fit within BHP’s budget and timeline generating an impressive 1,420 email subscriptions through a strategic giveaway campaign.
The outcome far surpassed expectations. Let us do the same for you!
Click on the link in bio to book a discovery call today to learn more.
Discover the power of the Soqual Method! ✨
Are you ready to build a strong online presence and generate quality leads? We know the key to unleashing your business’s full potential.
Click on the link in bio to schedule a quick discovery call today to learn more about our marketing solutions.
Client Spotlight @gingermegsx
Calling all hospitality businesses 📣 Are you ready to generate consistent bookings for your restaurant or cafe? With professional content, strategic digital ads, and engaging organic posts, we've helped businesses like yours fill seats without you having to lift a finger.
Over the last 6 months, we have sparked 590 restaurant leads for Ginger Megs, generating consistent bookings so they can focus on what they do best.
Our track record speaks for itself. Let's work together!
Don't let your amazing work go unnoticed! Professional content speaks volumes - grabbing attention, building trust, and setting you apart from your competition.
Our recent photoshoot with @modernedgelandscape not only showcases their incredible craftsmanship but allows us to execute strategic digital strategies to boost their digital presence and attract new leads.
It's time to elevate your brand and start showcasing your results in the best light possible. Need a hand? Let's chat! ✨
It is an absolute pleasure working with @greatercharitablefoundation creating and executing their brand and social media strategies.
Do you need help with your digital marketing? We are the team for you! Click on the link in bio to book a discovery call with us to learn more.
Our team has selected their favourite campaigns and projects from March, and we cannot wait to share! We had a huge month of campaign launches, presentations, and content shoots. With our own exciting project on the way…
Ready to kickstart your marketing? Get in touch today! 🌟
Meet the Soqual family! 👋
Abbie is pretty much a Soqual veteran at this point! In her 7 years with us, she's been a dedicated Account Manager, pulling off killer marketing strategies and creating enticing content for our clients, all the while remaining one of the kindest souls you'll ever meet!
Hot Seat 🔥
What are three tips to make a business stand out on social media?
My top three tips are to utilise video content, post consistently to your stories (show a little personality!), and invest in an engaging paid advertising strategy.
What’s a common misconception people have about marketing?
It won’t solve all your problems overnight! Your marketing needs to be regularly optimised and won’t be a “one size fits all” fix. Be open to trying new things and testing out different creatives and audiences… this is where the magic will happen.
Client Spotlight @greatercharitablefoundation
We collaborated closely with the Greater Charitable Foundation to craft a comprehensive Marketing Strategy Document. This document distilled their core values and vision, highlighted their unique selling points, identified key target demographics, and offered clear directives on communication style, tone, and language. Additionally, it outlined a robust social media strategy and guide.
This now serves as a roadmap for their marketing efforts, guiding them toward their goals with clarity and purpose. Ready to unlock the power of having a solid marketing strategy document in place? Click on the link in bio to book a discovery call with us today!
Looking for a dynamic and collaborative environment, where your expertise will be valued and you'll have the opportunity to make a real impact? Join our team as a Google Ads & SEO Specialist! We're seeking an experienced expert to contribute their skills in a casual or freelance capacity, with ample room for growth.
Send your expression of interest to nic@soqual.com.au
Client Spotlight @enigmahairbody
In previous years, February has often been one of the quietest months of the year for Enigma Hair + Body in terms of bookings. We aimed to counter this trend and ensure consistent business year-round.
To achieve this, we implemented a targeted lead generation campaign on Meta focused on increasing appointment bookings. Through a mix of strategic campaign setup, visually appealing content, and specific audience targeting, we successfully generated 118 leads (appointment booking initiations) throughout the month of February.
Get in touch with us today to keep your business thriving year-round!
One size fits all? Not at Soqual! We offer tailored marketing packages depending on your business goals.
Need a whole new website or just minor updates?
Want help with regular posting or need a total social media overhaul?
Just want to give Google Ads a go?
We offer customised marketing solutions to allow you to concentrate on your business without the stress of navigating the world of marketing.
Let us take care of the workload for you, get in touch today.
We don't follow trends, we establish the standard!💡
Want to build your brand and grow your business to new levels? We are the team for you. Get in touch with us today to stay ahead of the competition with our innovative marketing strategies.
We are so proud to have achieved these results for @bishopandhart
Ready to take your brand's digital presence to the next level? Reach out to us today to discover how we can support you and your business!
Unleash Your Business's Potential ✨
Our team is dedicated to assisting you in building your online presence and generating high-quality leads. Don't miss out on staying ahead of the curve. Schedule a quick discovery call today to learn more about our marketing solutions and how they can benefit you!
Click on the link in bio to book your discovery call.
Happy International Woman’s Day! ✨🤍
Feeling grateful to be surrounded by so many incredible and talented women everyday. From our Soqual team to the incredible team of ladies we get to work throughout the year!
#IWD2024 #InspireInclusion
Client Spotlight @terrace_boating
Finding ways to grab your audience's attention and retain it is the key to your success. Enter high-quality video content!
Our recent shoot with Terrace Boating was the perfect way to convey their brand message through visually captivating and impactful content while reaching the right audience and boosting their engagement online.
If you would like to generate premium and impactful content for your business, get in touch today.
Our team has carefully selected their favourite marketing projects from the month of February. From website designs and strategy documents to 2024 campaign launches and productions, we're bursting with excitement to share! 🌟
Are you ready to propel your business in 2024 with standout marketing? Get in touch today!
At Soqual, our clients’ needs come first, and we provide on-call support whenever you require it. We take pride in delivering hands-on and supportive marketing services tailored to your needs.
Get in touch with us to take the next step and help your business thrive in 2024.
Kind words from our client @harcourtsnewcastlehuntervalley
Ready to elevate your brand's digital presence? Get in touch with us today to see how we can help your business.
Feeling overwhelmed by the digital marketing maze? We get it! With so many options out there, figuring out where to start can be confusing.
Soqual specialises in tailoring digital solutions just for you. We work together to simplify your digital strategy and get your business thriving.
Click on the link in bio to book a discovery call to start the conversation.
Client spotlight @lakesideairandelec
Through the implementation of a comprehensive Google Ads strategy and Meta Ads campaign, paired with website updates to enhance online visibility and the user experience, we generated 72 leads for Lakeside Air and Electrical throughout the month of January.
We launched this campaign alongside their new brand video and team photography garnering incredible exposure across Facebook and Instagram.
If you're excited to replicate this success for your own business, reach out to us today.
Struggling to stand out in a crowded market? Elevate your brand with our innovative marketing strategies! ✨
💡Social Media
💡Digital Ads Strategy
💡Website Design
💡Branding
💡Content Creation
💡Email Marketing
Get in touch today to find out more.
In a world where visuals speak volumes, quality photography isn't just an option—it's a game-changer! 🌟
Our recent photoshoot with @mountpleasantwines conveys their brand's story, values, and personality. The stunning shots capture the attention of their audience and leave a lasting impression.
Are you ready to invest in your brand's success? Get in touch today to learn more.
Meet the Soqual family! 👋
Nic is the Founder / Director and brains behind everything here at Soqual. Specialising in strategy development and working with local businesses to grow and achieve their goals, Nic is energetic, dedicated, and hands down the best boss we could ask for.
Hot Seat 🔥
What are 3 non-negotiables that businesses should consider when investing in digital marketing?
1. Have a strong brand identity. Ensure you clearly define your brand personality and how you want people to feel when engaging with your company.
2. Have a clear and consistent message. Understand your target audience and how to communicate with them, simplify your brand messaging to resonate with your audience, and create engaging visual content to convey this message.
3. Invest in Soqual 😉 haha
If you could only use 1 social media platform for the next year, which would it be?
100% Instagram!
Achieve more with our leading marketing strategies🌟
Our skilled team is here to help you achieve high-quality leads and cultivate a reputable brand. Don't get left behind, if you would like to learn more about the world of marketing and how we can help you, set up a quick discovery call today.
Click on the link in bio to book your discovery call.
Client Spotlight @merewethersurfhouse
With regular video and photo shoots to create engaging content, combined with a strong organic social media strategy and comprehensive paid Meta Ads campaign, we were able to generate 84 leads in January for Merewether Surfhouse.
If you are interested in generating quality leads for your business, get in touch today to discuss our digital packages.
Evolve or Be Left Behind: The New Era of Marketing!💡
In the fast-paced landscape of today's world, the rules have changed, and to stay competitive, your marketing strategy must evolve.
How consumers engage with brands has changed significantly, digital dominates, multi-channel approaches are more important than ever, and personalisation is key.
We help you to integrate modern marketing strategies, so your business not only survives but thrives. Get in touch today to find out more.
✨ Elevate Your Brand with Soqual Creative Agency! ✨
Based in Newcastle, we’re on a mission to make local businesses shine through effective marketing.
Experience leading strategies, tailored packages, and tangible results. Whether you’re aiming for a comprehensive brand transformation or ready to boost your digital presence, our team has you covered. Get in touch with us to learn more.
Is your brand ready for a refresh?🌟
Discover the transformative benefits of giving your brand a facelift without needing a full rebrand. A strategic brand refresh with small changes can breathe new life into your business.
Altered Building and Renovations achieved this with minimal logo adjustments, updated visuals, and a strong ads strategy to propel their business in 2024.
Our team of creatives can help you reimagine your brand, keeping it modern and fresh with subtle yet impactful updates! Get in touch to learn more about how a brand refresh can benefit your business.
Dive into the Power of Email Marketing! ✨
From personalised campaigns to engaging newsletters, discover how email can take your business to new heights.
If you need help building relationships, driving conversions, and ensuring your brand stays connected with its audience, get in touch today.
A Transformative Digital Journey with Newcastle Food Month!
We recently had the pleasure of executing a comprehensive strategy that reshaped our client's online identity. We worked with our client to craft a detailed digital and EDM strategy to achieve their goals.
Paired with a curated visual library, dynamic social media tiles, and a stunning new website, the strategic overhaul resulted in increased brand recognition, heightened social media engagement, and a notable uptick in website traffic.
Ready to elevate your brand's digital presence? Get in touch with us today!
Come along with us to our content day shooting for @terrace_boating 🎥
We can’t wait to share more with you soon!
Your brand is more than a logo – it's an experience!
Unlock the secrets of a strong brand identity with our team today. From consistent messaging to visual elements, we'll guide you in building a brand that stands out and leaves a lasting impression.
Let’s discuss how Soqual can boost your brand and make you the preferred business among your audience. Get in touch today.
Kind words from our client @_movepilatesstudio!
Thinking about marketing for your business but don’t have the time? Reach out to us today and let’s explore how we can help.
Happy Birthday to our amazing Account Manager Renae!
Thank you for bringing endless laughter and joy to our team, we would be lost without you. Have a fabulous day! 🥂✨🤍
Explore the Benefits of Strategic Branding with Our Team!
From distilling your brand essence to formulating compelling content, our creative marketing process allows our clients to have confidence in their brand identity while appealing to their desired audience.
Get in touch today to build a strong brand that resonates in 2024.
Ready to Elevate Your Business in 2024? ✨
Reimagine your approach to marketing in 2024 and take your brand to the next level with fresh ideas, impactful campaigns, and a skilled team by your side.
Let’s make this year your most successful one yet! Get in touch today.
New Year, New Look! 2024, we are ready for you 💫
Recent website design for @modernedgelandscape
Your website is often the first interaction customers have with your brand, and its performance can significantly impact your business success. From search engine visibility to conversion optimisation, several factors should be considered when building your site.
We create stunning websites that not only captivate your audience but also climb the SEO ranks. Get in touch for more information on how we can help your business thrive!
That’s a wrap on our biggest year yet - 2023. 🌟 We are so proud of the incredible journey this year has been for our agency! This year stands as a testament to our passion, dedication, and the unwavering support of our amazing clients. 🤍
2023 has been a whirlwind of creativity, collaboration, and success for Soqual and everyone of our clients. We’re so grateful to have had the opportunity to work with the best clients in the business - your trust and partnership mean the world to us! 🌍
Behind all of this year’s success, there’s a team of incredibly talented individuals who have poured their hearts into every project. Our growth wouldn’t be possible without the hard work, innovation, and endless commitment of our insanely talented team. 🤩
As we head into a new year, we’re excited for next year and can’t wait to continue creating magic together. ✨
Welcome to our newest Account Manager Sara 🤍
Sara brings a wealth of expertise to the Soqual team in her role as a Digital Marketing Account Manager. Armed with a Bachelor of Commerce, specialising in Marketing and Management, coupled with a Cert IV in Graphic Design, Sara has a versatile skill set that creates impactful and innovative outcomes.
Sara is passionate about combining her skills in marketing and design to create effective results for her clients. You’ll find Sara working on killer social media content, strategic marketing plans, tailored branding packages and curated website solutions. Sara’s diversity makes her an invaluable addition to our team, poised to elevate your business’ marketing to new heights.
We are very much looking forward to kicking some major goals in 2024 with Sara on our side! 💥
POV: Creative agency vibes were high 📸⚡️
This month we are celebrating ONE year with our AMAZING Digital Marketing Account Manager, Renae✨
Renae has become such an important part of our team over the last year, always bringing a dedication to her clients and an enthusiastic flair for all things marketing.
We can’t picture our team without her. Congratulations on one year Renae! We adore you! 🤍🤍🤍
SOQUAL is looking for a driven, experienced part-time Account Manager to join our team. ✨
About the role 👇🏼
As a dedicated, client-facing Account Manager, your daily tasks will include:
▫️Client relationship management
▫️Creating meaningful, engaging content
▫️Developing, executing and managing Meta advertising campaigns
▫️Developing and managing email marketing campaigns
▫️Designing templates using Canva
▫️Website updates
▫️Developing, executing and managing Google Ads campaigns
▫️Various administrative, scheduling and account management tasks
To submit an application for this position, please email your Resume and covering letter to info@soqual.com.au. 🤍
I mean, it’s not hard to make this place look good! 📸🎥 @merewethersurfhouse
Harrigan’s Cameron Park opens today! 🥂🍻 On Thursday night we celebrated the completion of this amazing venue…. Check out what the people have to say! 🎤
Another Friday, another shoot 📸 Such a beautiful spot in the Hunter Valley with @harriganshuntervalley 🍀
HAPPIEST BIRTHDAY to our absolute superstar 🌟⭐️✨ @abbiesceresini You are as talented, kind and generous as your are drop dead glamorous 🤩
We are so lucky to have had you as apart of the SOQUAL team for 6 years now, and a lifetime to come! WE LOVE YOU! 🤍🤍🤍
Another team shoot done and dusted 📸 We were missing a couple of our amazingly talented remote working gals. But we still nailed the brief and had so much fun doing it! 🤍🙌🏼
Massive shout out to our crew @sophietyler_creative & @elmoswift ✨
Visually communicating who you are and what you do is the best form of storytelling. That’s why we always recommend creating your own brand’s photo and video content. 📸 🎥
We loved working on this recent production for our talented client @skelcon 👏🏼👏🏼👏🏼
We spent today creating content for our new client @hvgshoppingvillage 🍃🍷🧀 We can’t wait to share more with you soon!
View more
Soqual Studio recognises the traditional owners of the Worimi lands, in which we live and work.